If you have a quick poke around my site, you'll spot things like the LGBTQ Equality Weddings logo, and that some of my photos don't assume it's a bride and groom, but perhaps two grooms.
So, why is this a thing for me? And why should it be a thing for creative businesses to think about?
I'm going to get a bit personal, so read on and find out a bit about my family.
The language and images which surround us have repercussions we're not conscious of, and for a very long time they've excluded anyone outside of the Masculine Man + Feminine Woman = Happy Couple narrative. Change is happening though, and representation of LGBTQ people is increasingly becoming just another part of the picture, rather than an in your face "look, a lesbian kiss!".
After making a lot of jewellery which has been worn at weddings, I took a long look at how I present those items. I made sure my range of pictures are inclusive - Robert and Andy anyone? When people place orders I double check how their gift tags should be written and illustrated. Robert and Andy may not equal Mr & Mr! There are many other details too, which gradually make a big difference.
As a small business, each item I create, photograph and describe, each customer, supplier and stockist I chat with, that's another chance for me to make inclusivity the norm. We can make change now so that in a few generations, the most important thing about someone you've just met will be what bands you're both into, not what sexual partners.