"They're very impressive."
"We love this place, it's so individual!"
"Hasn't the lady made some nice things?"
All of that feeds the ego, but not the cats.
The Just A Card initiative is trying to raise awareness that if people buy anything, even just a card, from a local small business, independent retailer, designer maker... Well, those people will be much more likely to stay in business, and have a much better Christmas to boot.
Granted, you can buy a whole box of cards from the supermarket, for what one card may cost from a small business. But as well as helping someone continue to do what they love, you're giving something special which says "I chose this for you" or "I thought of you and had to get this".
Just one card specially bought for your parents, partner or best mate shows them that they mean more than a choice between the Santa or Robin design in the box of 40 cards from Asda.
You'll find some ace ideas if you look for #justacard on Twitter, or simply bear it in mind as you browse craft fairs and small shops, and make the simple step to buy just one card for someone who deserves the extra thought.
Want some great sources for cards (and more?) then read on for links to a couple of places and people I like to buy from!
“If everyone who’d complimented our beautiful gallery had bought just a card we’d still be open.”
When I read this quote by shop keepers who’d recently closed their gallery I thought - enough is enough - we need to fight back! - Sarah Hamilton